Our Team
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Cofounder, Strategic Product Development
Rob Franklin, DVM, DACVIM
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Cofounder, Strategic Operations
Keith Latson, DVM, DACVS
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Cofounder, Strategic Marketing
Robo Hendrickson
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Horse Division Manager, 6666 Ranch
Nathan Canaday, DVM
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Equine Nutrition and Product Formulation
Amanda Bradbery, PhD
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Sales Manager
Michael “Zig” Ziegler
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Director of Operations
Hilary Holsteen
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Content Marketing
Emily Dickson, MS
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Customer Service
Holley Gonzalez
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Media
Calie Turley
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Brand Ambassador Manager
Whitley Reder